Brains run on story.

I help you tell better ones.

StoryScience®️ talks, workshops and immersive experiences that get you talking like a person again. TAKE THAT, AI!

TRUSTED BY

NCR Atleos
APCO Worldwide
D&AD Shift with Google
Nike
Marvel
Microsoft
Prudential

StoryScience in the wild.

Because every business (and brain) needs something a little different, every experience is custom-crafted. Here’s a quick look:

  • NIKE

    Challenge: A quietly brilliant team struggled to articulate the value of their work—and often got overlooked.

    Program: Narrative Confidence™️ (Immersive Workshop)

    Outcome: A clear and confident way to speak up and be seen; voted “Most Valuable Team of Nike Design”

  • PRUDENTIAL

    Challenge: Nimble competitors were threatening market share. But the business was stuck in old ways.

    Program: An enterprise-wide behavior change initiative (Keynote + Breakouts + Curriculum).

    Outcome: A shared playbook to get everyone aligned—and even enthusiastic—about making change.

    “Phenomenal, I’ve never seen leaders connect like this… Transformative for our business.” —CMO

  • NCR ATLEOS

    Challenge: Get product experts to shift from promoting specs to selling business outcomes for B2B buyers.

    Program: Strategic Storytelling (Keynote + Training + Video Series)

    Outcome: A repeatable way to express value, so teams could win attention in crowded rooms and busy markets.

🧠 Clearer thinking

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🧠 Stronger communication

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🧠 Sharper decisions

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🧠 Team cohesion

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🧠 Less berserker

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🧠 Clearer thinking 〰️ 🧠 Stronger communication 〰️ 🧠 Sharper decisions 〰️ 🧠 Team cohesion 〰️ 🧠 Less berserker 〰️

BUT WHO ARE YOU, JOCELYN?

A volcano ate my house when I was seven. This taught me: Life is absurd, and story is how we make meaning from the mayhem.

It’s also probably a big reason why I now thrive when the stakes are high. And love helping teams and leaders create and adapt to big changes. Using (ahem) the OG human superpower: Story. Because story is how our brains organize the past and imagine the future.

This work takes many shapes that might not be obvious at first, from strategic narrative advisory to designing immersive experiences like Death Dinner (just ask) and enterprise-wide behavioral change programs. I also got to lead narrative on a SuperBowl campaign, write a docuseries for CBS, and host a show with talent who went on to Colbert and Comedy Central.

Outside of my “day job,” you can find me dissecting cognitive warfare with a neuroscientist on MAD Warfare, a podcast that often explores the stories we fight for … and fall for.

Because the mayhem isn’t going anywhere. Might as well keep making sense of it.

(Want more of my story? Check my About.)

See Jocelyn in action: “like a mix between a rock concert, stand-up and a TED talk.”